At Catalyst, People are the heartbeat of our company. We believe that good quality people will have a positive impact on our business. We are looking for a skilled Social Media Specialist to join our growing team. If you are passionate about being part of the team, building & strengthen our social presence and working alongside teams in the industry across Marketing team. Let’s join us!
Responsibilities:
- Develop and maintain a comprehensive social media content calendar.
- Monitor social media trends and audience behavior to inform content strategies.
- Craft compelling copy for various social media outputs.
- Design social media posts and artworks using appropriate design tools.
- Manage social media accounts across platforms (Instagram, TikTok, YouTube).
- Collaborate in team brainstorming sessions to refine social media strategies.
- Create, edit, and publish engaging daily content that fosters meaningful connections and drives community engagement.
- Analyze social media performance metrics to extract insights, implement improvements, and adopt best practices.
- Stay updated on the latest social media trends, tools, and technologies through continuous learning and external research.
Qualifications:
- Strong creative thinking and exceptional content creation and copywriting skills.
- Proficient in using design tools to produce high-quality creative assets.
- Proven experience in developing and managing social media content for platforms like Instagram, TikTok, and YouTube.
- In-depth understanding of the social media ecosystem, including trends and performance metrics.
- Excellent communication and active listening skills.
- Flexible and adept at managing time effectively to meet deadlines.
- Familiarity with social media analytics tools and their application in performance tracking.
- A proactive team player with strong social listening and adaptability skills.